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Faux Bow 4.0

this is a redesign and next generation of Marky Sparky's #1 selling product. this toy has the feel and function of real archery, and can shoot its arrows 100+ feet. the body was styled with inspiration from minerals, being brought to life with fake cracks and geometric shapes.

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some new design features include and roller release that is comfortable and allows a smoother release for better accuracy. there is also an inset silicone grip in the front handle for better comfort and no more rawness on the hand over the parting line of the ABS body.

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this new design also features an internal shock absorber to get rid of the impact sound of the previous model. this shock absorber is durable and made of silicone. check out some other detail views of this design because, why not it's pretty fun.

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the story behind this product is that it introduces the core basics of archery. the idea of "core" led this product to be styled with inspiration in minerals, both in the body, graphics and colors. colorways include lizardite, fluorite and kyanite.

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the dielines of the packaging were carefully done for a snug and organized fit of all components, resulting in a unique and satisfying unboxing experience for the user. 

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packaging was also designed for a 6-pack of arrows as a refill pack, because hey, these things shoot over 100 feet and may end up in outer space.

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